Who Are You Known As?

You owe yourself the honor of seeing that you are represented in the world in a way that is in accordance with how you would like to be known and/or remembered. So, who are you known as?

You know who you are. You know how you think, what’s important to you, what makes your heart sing, etc.… but are you presenting yourself in such a way, so others can see you for who you are?

More often than not, we are oblivious to how others perceive the public image we project of ourselves.

Nowadays, we have these huge social media billboards posted all over the Internet. You may think of yourself as being a certain kind of person, but what do you look like on the World Wide Web?

In a worst-case scenario, since nearly no one knows it will come, how would you be seen by those who looked you up online after hearing that you had died in an accident today? Chances are, no one has your password, so your social media life would be frozen in time at the sound of your flatline.


Looking at some random people’s social media, you could safely assume that this person would be known as someone who hates the President. This person believes in aliens. Here’s an avid conspiracy theorist. This person falls in love with a different person every month and vacillates between hating and loving prospective lovers.

Here’s a sarcastic critic of just about everyone and everything. Here’s somebody who relentlessly posts shameless selfies. This guy never wears a shirt and has pineapple-hair. This person is clearly always in a drunken stupor, and here’s the world’s biggest fan of marijuana.

I had a friend who was clearly identified as a thrill seeker, so it was no surprise when he was involved in a fatal accident. In his case, his social media was an accurate representation of his tendency to tempt fate. But there was so much more to him that those of us who knew him well saw in him which was not represented on the Internet.

If your ability to post on social media was curtailed by your ability to live, how would you be remembered? It might be worth taking a look at. Maybe it’s time to post something congruent with how you might like to be remembered?

And that’s just your virtual personality. What about in real life?

In real life, at school, work, hanging with friends, we often represent ourselves in one way, when the identity of our authentic self is quite different. We might hide our sensitive side, or present ourselves as bolder, to either prevent ourselves from being vulnerable or to advance our position among peers or coworkers.

You are far more than people might think who you are or what you do.

Chances are, even your family members may not know your best attributes. What you believe,

Maybe it’s time to take a look at how you are perceived in the community. Ask friends and coworkers whom you can trust how they see you. Do they see you the way you want to be seen?

Who are you? Today might be a good take to take a look at your personal brand.

Is It Time to Rebrand?

Holistic entrepreneurs are not only doing great work in the world, they are also cognizant of their own spiritual wellness. This is why I am blessed to be surrounding myself with creative triunistic (body/mind/spirit) conscious individuals who are ever evolving and expanding.

As my clients evolve, likewise their lives and their business environments change and adaptation is necessary to maintain congruency with the ongoing metamorphosis.
It becomes necessary to contemplate changing your brand (the representation of who you are and what you do) to embrace and harness the power of your expansion to allow further opportunities and expansion.

Your brand is not only what you say it is, it is what people think about you when they hear your name or the name of your business. If not tended to, your brand can be very weak. Given the proper attention people will recognize the impression you desire to communicate when your name comes to mind. It is a powerful but delicate balancing act.

We love doing the things we love, that is why we do what we do, but as we evolve those things we love – those things we are deeply passionate about – are also subject to change.

Upon conception of your foray into the public medium, you brand yourself initially as you see yourself and like to represent who you are and what you do to others. Often this is apparent when you first meet and/or greet someone, exchange pleasantries and introduce yourself. What you say in the first 30 seconds establishes your brand.

It makes sense that as you change, so should the way you introduce yourself to others (your brand).

So how do you establish who you are and what you do?

Periodically checking with your inner self and query where your passions are and compare them to where you were. Ask yourself is my brand (the way I have been representing/introducing myself) an adequate representation of where I am today?

If not, it may be time to revisit how you represent yourself to others and consider rebranding.

Making these changes as often as necessary (there are no hard and fast rules about when, only when you recognize you have changed enough to communicate the adjustments to others) will open doors and invite further expansion of your efficacy in the community and the world at large.

If you’re considering that it is time for a personal or professional review, ask yourself these questions,

Where did I come from?
How did I get here?
What offerings, tools, skills and special abilities do I have?
What was I most enthusiastic about in the past?
What makes my heart sing today?
Is something calling me, beckoning me to bring it forth?
Can I accept the challenge to expand who I am or what I do?
If so, what would that look like?
Can including this vision in my brand further my evolution or expansion?

The answers to these and other questions that might come to mind will help you determine whether it is time to make adjustments to your brand.

Are you ready?