share your wisdom | David M Masters

You Innernational You Fully Empowered, Engaged and Expressed

There comes a moment in life. usually after you’ve chased enough goals, climbed enough hills, and survived enough disappointments, when something inside you quietly asks a deeper question: “Is this all there is… or is there more I’m meant to bring forward?” That question isn’t coming from the outside world. It’s not triggered by trends, metrics, or expectations. It rises from within, from a part of you that already knows the answer but is waiting for you to be brave enough to listen. This is where You Innernational begins.

You Innernational is a deliberate play on words, because what you are here to offer the world does not begin globally, it begins internally. Before anything meaningful can be shared outward, it must first be embraced inward. Your life, your story, your gifts, your scars, your curiosity, your love, none of it is random, and none of it is accidental.

When you begin to own all of it, something changes. You stop trying to become someone else. You stop editing yourself for approval. You stop waiting for the “right time.” And instead, you start showing up as who you already are, fully.

That is the turning point, the Inner before the International.

The Inner Before the International

Most people attempt to influence the world from the outside in. They try harder, push louder, hustle longer, and hope that eventually the world will validate their existence. But lasting impact doesn’t work that way.

Influence that actually matters, the kind that changes lives, opens hearts, and shifts environments, always moves from the inside out.

When your inner world is aligned, your outer expression becomes undeniable. You don’t have to convince anyone. You don’t have to perform. Your presence speaks before your words do.

You Innernational is the moment when you stop asking, “How do I fit in?” and start asking, “How do I contribute?” It’s when your life experiences stop feeling like baggage and start revealing themselves as wisdom. It’s when your struggles stop defining you and begin refining you. It’s when your purpose stops being an idea and starts becoming a lived expression.

This is not about becoming perfect. It’s about becoming integrated.

The Core of You Innernational

At the heart of You Innernational are seven inner domains. These are not boxes to check. They are living parts of you that want to be understood, engaged, and expressed.

When these areas are aligned, you don’t just live, you transmit.

1. Your Gifts

What flows through you naturally

- - - What do people consistently thank me for?
    - What do I do that feels effortless but valuable to others?
    - What lights me up when I’m doing it?

Your gifts are not loud. They are quiet, steady, and often overlooked, especially by you. They are the things you do so naturally that you assume everyone can do them. They cannot be forced, and they do not need permission. When used daily, even in small ways, gifts create momentum and meaning.

1. Your Talents

What you’ve developed through practice

- - - What skills have I built through time, repetition, or necessity?
    - What have I had to learn the hard way?
    - What could I teach someone else with confidence?

Talents are how your gifts gain structure. They are sharpened through effort and strengthened through application. When you refine your talents intentionally, you give your gifts a clear delivery system.

1. Your Strengths and Weaknesses

Both are part of your design

- - - Where do I consistently perform well?
    - Where do I struggle or need support?
    - How have my weaknesses shaped my awareness or compassion?

Your weaknesses are not proof of failure, they are proof of humanity. Many of them are simply strengths taken out of balance. Awareness here isn’t limitation; it’s leverage. When you understand yourself honestly, you become unshakeable.

1. Your Love

The energy behind everything you do

- - - What do I deeply care about?
    - What moves me emotionally or spiritually?
    - What would I stand for even if no one applauded?

Love is the fuel. Without it, everything becomes mechanical. With it, even simple actions carry weight. When love leads, fear loses its grip, and your work becomes magnetic.

1. Your Life Purpose

Why you are here

- - - What feels meaningful regardless of recognition?
    - If money were handled, how would I serve?
    - What problem do I feel drawn to help solve?

Purpose is not discovered by thinking harder, it reveals itself through movement. Action clarifies purpose. Stillness refines it. Both are necessary.

1. Your Message

What you are meant to say

- - - What truths do I keep repeating?
    - What lessons has life forced me to learn?
    - What do people need to hear that I can communicate authentically?

Your message doesn’t need polish before it needs honesty. When you speak from lived experience, people feel it. Expression strengthens clarity, not the other way around.

1. Your Passion and Mission

How purpose moves in the world

- - - What energizes me even when it’s difficult?
    - How do I want to apply my purpose practically?
    - Who am I here to serve or support?

Passion provides the fire. Mission gives it direction. Together, they turn intention into contribution.

Preparing for Innernational Delivery

Before you deliver yourself to the world Innernationally, something important must happen — integration. You don’t prepare by becoming someone new. You prepare by bringing yourself together.

You honor your story. You stop dismissing your experiences. You release the need to be flawless and choose to be real. You practice alignment in small, daily actions rather than waiting for some grand moment.

Consistency builds credibility, first with yourself.

When you live this way, influence stops being something you chase. It becomes something you carry.

Living as You Innernational

Living as You Innernational means you no longer shrink to fit environments that can’t hold you. You don’t wait for permission. You don’t perform roles that drain you. You express truth with compassion and strength.

Your life becomes a signal.

This isn’t about ego. It’s about embodiment. It’s about allowing all that you are becoming, all that you are being, and all that you are willing to share to move freely through you.

You Innernational is you, fully empowered, fully engaged, fully expressed.

And when you live this way, the world doesn’t just hear you.

It recognizes you.

Sharing Your Light with the World & Some Selling is Required

Selling is more than a business transaction; it’s a spiritual act—a sacred exchange of energy that allows you to share your gifts, create impact, and connect deeply with others. When you stop fearing the act of selling, you unlock opportunities for abundance, growth, and purposeful living. The fear of judgment or rejection often holds people back, but overcoming that fear is the key to stepping into your power and fulfilling your purpose.

Let’s take a look at the spiritual essence of selling, practical strategies to master the art of selling, and tips to dissolve fear, build confidence, and align your sales approach with your greater purpose.

Why Selling Is a Spiritual Practice

Selling is not about manipulation or coercion; it’s about service and connection. When approached with integrity and love, selling becomes a way to:

- Share Your Gifts: Your unique skills and talents are valuable. Selling allows you to share them with the world.
- Serve Others: Your product or service fulfills a need or solves a problem for someone.
- Create Impact: Every sale can spark transformation, whether for an individual, a family, or a community.
- Embrace Abundance: Selling enables you to generate financial resources, which can be reinvested into creating even greater impact.

When you shift your mindset to view selling as an act of service and generosity, it transforms from something fearful into something deeply fulfilling.

Is the Fear of Selling Holding You Back?

Many people fear selling because they associate it with judgment, rejection, or being perceived as “pushy.” This fear often stems from:

- Worrying About Others’ Opinions: Fear of judgment can stop you from showing up authentically.
- Fear of Failure: The possibility of hearing “no” can feel overwhelming.
- Self-Doubt: Questioning the value of what you offer can make you hesitant to promote yourself.

These fears create a barrier between you and the opportunities that selling can bring. The good news? You can dissolve these fears and replace them with confidence and purpose.

7 Keys to Selling for Masters

1. Understand Your Value
  Recognize the unique value your product or service provides. When you believe in what you’re offering, your confidence will shine through, making others more likely to trust and invest in you.
2. Shift Your Mindset
  Instead of seeing selling as “taking,” view it as “giving.” You’re offering something that can improve someone’s life—whether it’s a product, service, or idea.
3. Listen First, Then Speak
  Great selling starts with listening. Understand your customer’s needs, desires, and pain points before presenting your solution. Empathy builds trust and rapport.
4. Practice Authenticity
  Be honest, transparent, and authentic in your interactions. People can sense sincerity and are more likely to connect with someone genuine.
5. Learn the Skill of Selling
  Selling is not an innate talent; it’s a skill you can learn and refine. Invest in training, read books, and practice consistently to develop your ability.
6. Focus on Relationships, Not Transactions
  Long-term success in selling comes from building relationships. Prioritize trust, loyalty, and service over short-term sales goals.
7. Embrace Rejection
  Rejection is part of the process. Each “no” brings you closer to a “yes.” Use rejection as an opportunity to learn and grow.

Tips to Dissolve Fear and Build Confidence

- Identify the Root of Your Fear
  Journal or meditate to uncover why selling makes you anxious. Is it fear of rejection? Fear of judgment? Understanding the root will help you address it.
- Reframe Rejection
  Remember that a “no” is not personal. It often means the timing isn’t right or the person isn’t your ideal client.
- Affirm Your Worth
  Use affirmations like, “My service is valuable, and there are people who need what I offer.” Repeat them daily to build confidence.
- Visualize Success
  Imagine yourself selling confidently, making meaningful connections, and hearing positive feedback. Visualization trains your brain to expect success.

Aligning Selling with Your Purpose

Selling becomes effortless when it aligns with your values and purpose. To ensure your sales approach feels authentic:

1. Clarify Your Mission
  What drives you? What impact do you want to create? Knowing your “why” gives you the motivation to overcome fear.
2. Serve Your Ideal Audience
  Focus on connecting with people who truly need and resonate with what you offer. These are your ideal clients, and serving them will feel natural and fulfilling.
3. Infuse Your Passion
  Let your enthusiasm and passion for your work shine. People are naturally drawn to those who believe deeply in what they do.
4. Give Without Expectation
  Share free value—whether it’s advice, resources, or encouragement. This builds trust and positions you as someone who genuinely cares.

The Power of Selling with Light

When you approach selling as a spiritual exchange, you open doors to abundance, connection, and fulfillment. Your service is valuable, and the world needs what you have to offer. Every sale is an opportunity to share your light, help others, and grow into the person you’re meant to be.

Mindful Selling:

- You are not just selling a product or service—you’re creating impact.
- Your energy, confidence, and authenticity are your greatest tools.
- Facing your fears and stepping into your purpose will bring rewards far greater than financial gain.

It’s time to show up, share your gifts, and thrive. Selling is spiritual—embrace it, and watch your life transform.

Blessing Social Media is Good 4 U

When life seems to be a relentless struggle for survival, it’s so good to have someone in your corner. In this day and age when face-to-face relationships are hard to manage, social media has arrived on the scene to help fill in the gap. Even when we are warned about the dangers of social media as it gets blamed for the deterioration of human interaction, the truth is, it has also saved the lives of many.

For those who need to find someone in their corner with whom they can resonate with, regardless of your social status in the real world, you can find someone empathetic to your situation, cause, or plight.

In this way, social media plays an important part in the social matrix of your life. When you desperately need someone on your side, who can see things from your perspective, can feel what you’re feeling or has walked a mile in your shoes, social media can give you access to the people you need for support, when it would be difficult to do so in the real world.

I know when I have been at my lowest, and it seemed like there was no one there, I was desolate, alone, and felt as though there was no hope, or reason to go on, social media bridged the gap and helped me get through the toughest of times.

People, although virtual, were there to care, understand, love, and support me, when the rest of my life in the real world was crumbling all around me.

With all the negative press that social media gets (much of it warranted), there is another side to it as well. This virtual instant access to others can help build up and support the human condition as well.

Certainly, as with anything with huge positive potential, it can be abused and used with negative intent, but on the other side it can have incredible potential for making the world a better place.

Social media is a powerful medium which can either impact the world for good or for evil, and it appears that in order to keep its effectiveness, it must remain neutral. It’s up to you to decide how you will wield the awesome power of this electronic networking tool.

Social media is a microcosm of the totality of life on our planet. All types of people, philosophies, personality types, and beliefs are represented, and for the most part are able, and encouraged, to share their thoughts and feelings freely.

You may not always agree (and there is no reason why you should be required to) and you always have a choice in how you will represent yourself via social media. You can choose to fight, counter-attack, bless, or love. It’s up to you.

It may serve you well to think about how you are showing up in social media.
Are you representing yourself as the person you would like to be remembered as?

I know when Aaron was killed in Afghanistan, his social media was a worldwide representation of who he was, and it still survives him, even today.

I have many friends who have since passed away and their social media accounts give us all something to look back on to remember, honor, laugh, and reflect on the impact they have had on our lives when they were here.

Someday, after I am long gone, the virtual footprints of my social media interactions may be all that remains.

Just remember, your social media might represent the kind of person you are (or were) when you were here, on your life’s journey.

How would you like to be remembered in your social media?

Dead Men Tell No Tales

An ancient idiom referring to those who hold secrets are unable to reveal them if they are no longer among the living. In effect, if any secret(s) was/were not revealed prior to his (or her) exit from the body one might say, “He took it with him to the grave.”

Indeed, many secrets and untold tales lie beneath the surface of any graveyard.

Today, despite the phrase being used as a title of Johnny Depp’s Pirates of the Caribbean installment, the idiom still rings true. While it may have been (and still may be) an effective way of silencing those who are in possession of hidden truths, there is still no doubt, you will not be left with the ability to say much following your passing.

Which reminds me of the first burial I attended. When I was young, my family never went to a funeral. I heard about people who “passed away” but never witnessed a ceremony. My parents just thought the whole idea was morbid and did not believe in celebrating death. After my parents separated, one of my mother’s boyfriends, (name removed), was called upon to bury his father.

This would the first death ceremony my three younger brothers and I would attend. The boyfriend sold his motorcycle to pay for the unmarked plot. We traveled to Astoria, Oregon to attend to the details. Even though the boyfriend had two other siblings, he (and we) were the only ones to stand alongside his father’s freshly laid grave. The son’s only words spoken over the humble, unofficiated service was, “I wish things could have ended differently.”

After a moment of silence, it was off to the recently passed father’s apartment for a bit of treasure hunting. We opened the door to the apartment and were overcome by the rank odor of formerly thick, stale cigarette smoke which lacquered the walls, revealing an extremely small studio, just a desk, a bed, and a small room housing a toilet and a sink. The sliding window was painted shut. In the closet was an ironing board (the iron was in the desk, along with two pairs of tidy whiteys [not so tidy, nor white] and two pairs of socks), two ironed pairs of slacks, two dingy shirts, and a sports coat.

The only other belongings were some toiletries, an empty bottle of orange juice (the kind delivered by the milkman in a glass bottle) in the wastebasket (along with empty cigarette packs and a Baby Ruth candy wrapper) and the entire area was littered with empty bottles which once held a wide variety of booze.

I thought we might collect the bottles to clean up to fill with colored water to sit in the window sill, which I remember being in fashion in those days, but the son insisted on us gathering them to discard in the trash.

This was a defining moment in my younger years and unanswered questions remained with me ever since. Who was this man? What tales could he have told? What secrets or wisdom could he have passed on? Why were there no unsmoked cigarettes, was a Baby Ruth candy bar his last meal, and why was his bed made? Those among many other questions, I or others, will never know the answers to because he took them to the grave with him.

In a previous post, I mention a friend and mentor who I helped to tell his story, only he died a few days before we were able to publish it. I still have his unpublished work.

I’m pretty much an open book, not prone to keeping secrets of my own, maybe because I hold so many secrets that I keep on the behalf of others. In my many years in the ministry, counseling, coaching, and consulting, I have heard a great many tales to which I have a sacred oath to uphold in the guarding of these secrets.

But I have lived a marvelous life, which has been an incredible journey with many tales yet to be told.

And you have, as well.

Your journey has been so amazing. You have lived a life no one else could even imagine. That is, unless you tell your story.

Have you ever wondered, “Should I write the story of my life?”

Oh, YES, you should… and you needn’t stop there. There are a great many stories you could tell. Tell them all (at least the ones that won’t get you killed). Write your book, share your wisdom, speak your truth, and tell your story.

It’s never been easier to write a book than it is right now. So, now is the time to take action, write your story, not because you are going to die one day, but because

your story is dying to be told.

Let it out.

See: How to Write a Book about My Life