Tag: message

Speak Your Soul: Uncovering and Embracing Your Life’s Message

There comes a point on your journey when you’ve begun to awaken, when the fog of confusion begins to lift, and you start sensing that your life has more meaning than you’ve previously allowed yourself to believe. You’ve wrestled with your purpose, you’ve faced the inner calling… and now something wants to be said. That something is your message.

Your message is not just what you say, it’s who you are, it’s how your soul speaks through you to the world. It’s the essence of your experience and truth, distilled into a form that others can recognize, feel, and be transformed by.

But how do you uncover it? How do you know it’s your message? How do you share it without fear, without holding back?

Let’s walk through the process of discovering and activating your message, the second element in what I call your Quaternity of Purpose: Purpose, Message, Passion, and Mission.

Step 1: Feel What’s Dying to Come Out

You already carry your message deep within. It’s in your story, your scars, your victories, and your truth. But many people silence that inner voice. Why?

Because speaking your truth often feels risky.

But here’s the secret: The message you’re afraid to speak is often the exact message you were born to deliver.

Sit in quiet reflection and ask:
“What truth have I lived that the world needs to hear?”
“If I could only tell one story, what would it be—and why would it matter?”

You don’t need to have it all figured out. You just need to be willing to listen.

Step 2: Clarify the Core

Your message is not a slogan. It’s a sacred echo of your lived truth. But to reach others, you must distill it.

Ask yourself:

      • What lessons have I learned the hard way?
      • What beliefs do I hold that challenge the status quo?
      • What change do I want to help create in the world?

From here, your message begins to take shape. For example:

“No matter how broken you feel, healing is possible.”
“You don’t need permission to pursue your dream.”
“True success starts from within, not outside accolades.”

Your message should be short, powerful, and true.

Step 3: Own It

Once your message becomes clear, fear often shows up. Who am I to say this? What if people don’t understand me?

Here’s the thing: someone out there is desperately waiting for someone like you to stand up and say it out loud.

So own your message. Speak it boldly. Live it deeply.

When your message aligns with your life’s purpose, it becomes magnetic.
People don’t just hear you; they feel you.

And that’s what changes lives.

Step 4: Share It

You don’t have to shout from the rooftops or become a global speaker (unless that’s your path). You can share your message in many ways:

      • One-on-one conversations
      • Writing, blogging, or podcasting
      • Art, music, or creative expression
      • Coaching or mentoring
      • Quiet leadership by example

Your message isn’t about volume. It’s about vibration.

When you share from the heart, those meant to hear you will listen.

Your message is your gift to the world. It’s how your pain becomes purpose. It’s how your truth becomes transformation, for others and for yourself.

If you’re feeling the stirrings of a message that wants to be born, it’s time.

You don’t have to do it alone.

I invite you to explore the full process of discovering your Quaternity of Purpose—your Purpose, Message, Passion, and Mission—in my book:

How to Find Your Life Purpose, Message, Passion, and Mission
This book walks you step-by-step through the awakening of your divine calling and helps you craft a legacy that lasts.

Because your message matters.

The world needs your light.

Speak your soul.

 

Heartbreaking Cost of Letting Your Untold Stories/Books Die.

Recently, my dad passed away without publishing his book, and it reminds me that every time someone leaves this world with their story untold, it feels like the universe loses a piece of itself. A thread is severed in the sacred weave of human experience, leaving a blank space where there should have been color, texture, and meaning. This is the most devastating aspect of my work, which involves helping others write and publish their books.

So many people live their lives, their hearts bursting with stories, lessons, and experiences that could inspire, heal, or teach others. Yet, for countless reasons—self-doubt, fear, procrastination, or the belief that there’s always more time—they take their stories to the grave. They leave nothing behind to prove they were here. No evidence of their unique journey. No legacy for others to learn from.

It breaks my heart every time.

I’ve worked with people across the spectrum of life, from the elderly who know their time is limited to young dreamers who seem to have endless years ahead. One man, reasonably advanced in years, died while we were editing his manuscript. I still have the incomplete work he left behind—a haunting reminder of what could have been. Then there was the young man, only 27, who had just started his book when a drunk driver took his life.

These losses hit me like a sledgehammer, over and over again.

And then there are the others—the ones who walk away before their stories can take shape. These are the ones I struggle with the most. They’re full of excuses: “I’m not good enough,” “No one will care,” “I don’t have time.” The negative self-talk, the feelings of unworthiness—they weigh them down like chains. And I let them walk away.

Because I tell myself, “That’s their choice. It’s not my place to push them. I’m not a salesperson.” My calling is to help people achieve their highest and best, walking hand in hand with those who are ready to do the work, not to drag them along against their will. It makes sense, doesn’t it? It’s a healthy boundary for a coach. But it feels so wrong when someone I cared about dies with their story unwritten.

I hear about their passing, and I weep. Not just for their death, but for the book that will never be written, the wisdom that will never be shared, the lives that might have been changed if they had just put pen to paper. And yes, I feel ashamed. Ashamed that I let them give up, that I didn’t fight harder to keep their story alive.

This is the hardest part of the work I do—knowing when to let go.

I tell myself that when they’re ready, they’ll come back. But time marches on, for them and for me. And sometimes, they never make it back. Sometimes, life is cut short before they have the chance. And I’m left wondering: Should I have pushed them harder? Should I have fought for their story the way I would fight for my own?

I don’t know where the balance is.

I don’t have all the answers. What I do know is that this work—helping people birth their stories into the world—is sacred. And it’s fragile. And sometimes, it’s unbearably heartbreaking.

So if you’re reading this and you have a story inside you; I plead with you: Don’t wait. Don’t let fear, doubt, or the illusion of “more time” keep you silent. Your story matters. It’s worth telling. And the world needs it—now, not someday.

If you’re ready, I’ll walk with you. Step by step, hand in hand. And if you’re not ready, I’ll still hold sacred space for you. But please, don’t let your story die with you.

Because the hardest thing for me—and for the world—is losing not just you, but the legacy of your life that was meant to live on.

 

How to Find Your Life Purpose, Message, Passion, Mission: Strategic Alignment to Defeat Haters and Maximize Prosperity

Yes, the new book is out, and the new course is underway—and here’s your chance to be part of something extraordinary. If you’ve been searching for a course to help you uncover and embrace your purpose, but feel held back because your calling doesn’t fit the mold of mainstream acceptance, this is exactly what you’ve been waiting for.

There are countless books and courses on finding your purpose, but let’s be honest—most are designed for the masses. What if your purpose is different? What if it’s bold, controversial, and powerful enough to challenge the status quo?

This course isn’t for everyone—it’s for those who know their ideas are life-changing but fear the inevitable pushback. Whether it’s criticism, rejection, or resistance from unexpected sources, this program is designed to help you not just overcome it—but use it as fuel to succeed.

For 10 weeks, we’ll meet once a week to:

    • Uncover your unique purpose, message, passion, and power.
    • Learn how to handle and defeat the naysayers, even when they come from the places you least expect.
    • Build the confidence to dominate your sacred space, spread your message, and stay true to your calling.
    • Align your Quaternity of Purpose, along with the planets*, for maximum efficacy with nominal energy expended or effort.
    • Master the art of self-funding your purpose while creating a better life for yourself and the world around you.

This is your chance to not only discover your highest potential but to thrive in it—making a difference and a living at the same time.

Be part of the beta group for the course’s initial roll-out. Contact me today to secure your spot on the special invitation list. Spaces are limited, and I want to make sure the right people—like you—are in the room.

Are you ready to step into your purpose and claim your power? Let’s do this together. Reach out now, and let’s get started.

The book for the DIY-ers:

How to Find Your Life Purpose
How to Find Your Life Purpose

Discover your ultimate life purpose and unleash your potential with How to Find Your Life Purpose, Message, Passion, and Mission: Strategic Alignment to Defeat Haters and Maximize Prosperity by David M Masters. This transformative guide dives deep into aligning your heart, mind, and soul to unlock the life you were destined to live.

Unlike other purpose-related books, David M Masters doesn’t just stop at helping you identify your passion and mission—he prepares you for the inevitable challenges and opposition you’ll face along the way. With wisdom drawn from decades of experience as a transformational leader and coach, Masters reveals how opposition—whether from external critics or internal doubts—is not a sign of failure but proof you’re on the right path.

You’ll learn:

    • How to uncover your unique life purpose and craft a powerful message that resonates with others.
    • Strategies to align your talents, passions, and mission into a harmonious, prosperous life.
    • Why opposition arises when you’re stepping into your greatness—and how to turn it into an advantage.
    • Practical tools to silence the haters, overcome self-doubt, and stay focused on your path.
    • The secrets to maximizing prosperity in all areas of life, including financial, relational, and spiritual abundance.

This book is not just about discovering your purpose—it’s a step-by-step guide to living it boldly, no matter the obstacles. Packed with actionable advice, real-life examples, and grounded spiritual insights, How to Find Your Life Purpose, Message, Passion, and Mission equips you with the clarity, courage, and confidence to rise above the noise and create a life of impact and fulfillment.

If you’re ready to stop drifting and start living with purpose, this book will be your ultimate guide. Defeat the doubters, embrace your calling, and step into a life of unstoppable prosperity today!

* = On January 25, 2025, the cosmos will present a spectacular event known as a planetary alignment, where all major planets in our solar system will line up in a harmonious formation.

What is Your Teaching Message?

You’ve heard me talk about your “message” as if there was some divine assignment, which was bestowed upon you by God to fulfill here on Earth, and “the system” is doing everything it can to keep you from sharing that message with the rest of the word. And it’s been so effective that you probably cannot even conceive of what your message might be, right now.

Let me tell you, it is likely there was a time when you knew exactly who you were. When you were very young, you knew who you were and that you had a purpose to fulfill to make the world a better place. But by the time you were six or seven, our sociological system beat it out of you. And by now, you can barely recognize your calling, if at all.

Well, today is the day that you take your life back, the life that is your birthright. The life you’ve come here to live. Today you start fulfilling your life’s purpose and sharing your message to help others and make the world a better place.

Today, you are going to honor your sacred call and start delivering your message, doing the work which you are uniquely qualified to do, and you are going to be making a difference in the world.

But what is your message?

Now, if you already know your message and are in sync with your purpose, then hang on for a minute while we bring the rest of the class up to speed.

For those of you who are having trouble understanding more about your message and your purpose, let’s take a few moments to get you synced up with your life’s mission.

First of all, you have spent your life training in the battlefield of life. So, right here, right now, take out a piece of paper and a writing instrument, and those of you who are using tablets or computers, you can use them, but note that the preference is to hand-write the following list.

Draw a line down the middle of the page, and on the left-hand side of the page, make a list of all the drama and trauma episodes in your life that still leave a sore spot in the center of your stomach when you think of them. And for those of you who have already done this work, just go along through this process with us. You might be surprised to find that you uncover something new, since the last time you performed this inventory.

Write down life situations where you endured challenges and today, you find yourself, if not completely, for the most part, on the other side of the issue,

Did someone make a promise to you? You trusted and believed them, then they stabbed you in the back?

Write it down.

Have you ever been victimized by someone who exerted power over you, intimidated you, or abused you?

Write it down.

Have you ever struggled with anything which you fell victim to, maybe substance abuse, or self-sabotage? Has there been a time in life where you make have been your own worst enemy? What was that about? Write it down.

Has there ever been a time when you felt like your whole world depended on your doing this one thing, and you dropped the ball? Write it down,

Have you ever felt like you’ve been a victim of injustice? In the legal system? Have you been let down by your government? Have you ever felt like you’ve been betrayed by an organization or religious order? Write it down.

Life is a battlefield, and you’ve spent all this time training, fighting the battle, and if you think about it? You’re surprised that you’ve made it this far. I mean, anyone else who would have lived the life that you have lived may not have made it this far.

Why do you think that is?

Could it be that you were divinely selected to help others who may be facing similar challenges in their life, right now?

Now, on the right-hand side of the page, across from your list of drama and trauma, create a positive affirmation about that episode.

An example might be, in the left column it says, something like, “I was a victim of sexual pressure from my boss.” In the right-hand column, you might put something like, “I survived and now possess knowledge and skills I didn’t have before.”

Another example might be, “I trusted by Rabbi, Priest, Pastor, who lied to me, betrayed me, victimized me.” The right-hand column might say something like, “I now have a method to protect myself from abusive religious authority.”

You get the idea.

And even if you haven’t made it all the way to the other side?

Consider what Richard Bach has to say,

“You teach best what you most need to learn.”

That is to say, “Hey, I don’t have all the answers, but I will step out in faith, answer the call, and share what I have learned and continue to share new findings and learn from others while I am doing the work of recovering and helping others in the process.”

This is the beauty of organizations, like the anonymouses. They’re not just for alcoholics, they serve people with challenges with drugs, sex, food, money issues, gambling, love-seekers, low self-esteem, mental health issues, dysfunctional families, prescription meds, workaholics, obsessive behaviors, anger issues, cult members, and the list goes on and on…

And all of these, are people helping people, to the best of their abilities, without judgment. People who have been there, and hold a torch for others to find their way out of the darkness to the best of their abilities.

It takes someone, like you, to start the work, and your work will grow as you reach out and help others in a way that you are uniquely qualified to do so.

For you, according to this list that you have just made, are an expert in these fields of life study.

No one’s saying that you have all the answers, right now, but you can offer hope to those who are wondering if they can make it one more day under the same type of pressure that you endured.

You are the hero of your story and you can be an inspiration for others who are going down a path that is somewhat similar to yours, and if you can spread your message, in essence, sing your song, you will find others humming along, as you give them hope, that maybe one day, they too, can be on the other side of this issue.

Now, you are starting to realize that what looked like chaos, tragedy, and trauma, in the past, was all divinely orchestrated to bring you here, to this time and place, where you start supporting others, your community, and the world, as only you can.

You are amazing!

 

Share Your Sacred Gift

Sometimes you feel like your life means nothing, and that couldn’t be further from the truth. The exact opposite is true: Your life means everything. You came to this planet with a divine mission, to share your sacred gift.

You’ve felt the tug on your heartstrings. Inside you know you were meant for something more in this life, but you feel unworthy. Any time you even think about having a grander mission, message, or purpose for living, you hear all those negative inner voices telling you all the reasons you are not qualified.

The fact of the matter is that there is no one who is more qualified for you to share your message than you. The most effective method for God to disseminate your message is via someone exactly like you, who have had the experience, witnessed and experienced all the life you have endured.

Perhaps, to you, you think this life has been unfair or cruel and nothing good comes from this life, or any life which has smelled, seen, tasted, heard, or felt the things you know first-hand.

I can tell you this for certain, there are particular people who are in desperate need of receiving your sacred gift, and they would not receive it from anyone else but you. Someone else could use the same words that you might use, but those words would fall on deaf ears because they did not come from your lips, your pen, your keystrokes.

You have felt the same way, haven’t you? Someone tried to tell you something with a kind heart, sensitive, and caring, but their words did not resonate with you because you knew they could not possibly know what you were going through. They just had no real frame of reference.

You might find effective methods of distracting yourself from answering the call by spending time online, out with friends, playing video games, shopping, or other ways to make yourself comfortably numb, in an effort to avoid your inner nudge to step out in faith to make an important contribution to your people, the local community, and the world who desperately need your sacred gift.

You must let go of the things that are holding you back, your negative self-talk, insecurities, and anything else that is preventing you from reaching out in faith. You do not need to be 100% confident in your abilities to fully express your sacred gifts, only courageous enough to step into the void, confident enough to know that God and all his angels will be there to support you and catch you if you fall.

It is more important to do a thing in faith than to have everything set up to be perfect. You and your gift are perfections. It may be awkward at first, but you will find it becoming easier and easier as you answer your divine calling, exercising your gifts and honing your skills along the way.

I was never an exceptional singer or songwriter but that didn’t keep me from using this as a method to communicate at a time when I knew of no other way to reach out to my perspective audience waiting to hear my words. For me, this was a stepping stone that would lead me down a different path, finding new ways to connect with others through writing, counseling, public speaking, teaching, and training.

If I’d let my lack of self-confidence keep me down, I would have never been able to help those I’ve assisted in achieving their highest and best, in only ways that I could have. This is my divine calling.

We do not have to be perfect, only brave enough to trust that something bigger and wiser than we could ever be is at work behind the scenes, and has selected you, and only uniquely you, to accomplish this task.

What if you never answer the call? No problem. You have free will to do, or not to do, things and to live your life in any way you decide. God will use someone else to do the best they can to pick up the slack, but you were God’s first choice.

One of my dearest friends, whom I loved dearly, committed suicide, leaving a note with only these words,

“My life means nothing.”

This was after spending years of fulfilling purpose in the assistance of others with the empowered sharing of sacred gifts, then something happened. I don’t really know the details of what darkness befell my dearest friend, but clearly, it had been too much to bear for another moment, when the following day would have been an altogether new day.

Many people do not cut their life short in such a dramatic way but do spend a great deal of time and effort, sometimes spanning the whole of their lives avoiding their sacred calling.

Will you answer the call today?

Reach out to me, and I and my people will help you get from where you are to where you will be able to honor your sacred fit, and in a sense, sing your song, as only you can sing it.

Your calling is calling you.

Call me.

About David M. Masters:

He is a multifaceted individual with a wealth of experience. Let me share some insights about him:

Background: For over 30 years, David M. Masters has been a Transfiguration Specialist. His diverse roles include being an Author, Educator, Minister, Entrepreneur, Public Speaker, Life Coach, Master Trainer, and Business Consultant. His expertise spans various domains, making him a valuable resource for individuals and organizations alike.

Areas of Focus:

Online Marketing: David assists businesses of all sizes in increasing online sales, strengthening their brand, and boosting website traffic through proven online marketing concepts.

Motivational Speaking: As a public speaker, he shares tools and techniques to help audiences meet their professional and personal goals. His practical business know-how and life experiences contribute to his impactful presentations.

Social Media Marketing: David is passionate about social media marketing. He helps clients develop internet strategies and leverage social networking to grow their businesses.

21st Century Business Proficiency: He speaks about the changing business landscape, emphasizing the need to adapt to new business models to ensure success.

Mastermind Groups and Fundraising: Currently, David focuses on developing high-level mastermind groups, creating marketing strategies for successful entrepreneurs, and participating in charitable fundraising efforts.

Consulting Services:

      • Brand positioning and messaging
      • Personal branding aligned with organizational vision
      • Building winning teams
      • Increasing customers, revenue, and profits
      • Product creation
      • Website design and development
      • Copywriting and content building
      • Marketing and social media strategies
      • E-commerce management
      • Public relations messaging and strategy
      • Author platform-building

Guidance and Transformation: David has guided executives, entrepreneurs, and non-profit organizations to success, satisfaction, and professional growth. His approach involves redefining dreams and visions, executing action plans, and achieving measurable milestones.

If you’re looking for inspiration, practical advice, or business insights, David M. Masters is a valuable resource to explore further. You can also find his books and additional information.

 

5 Questions to Ask Yourself

When you start embracing your life’s purpose, moving in alignment with your mission, sharing your message with passion, you start small. There’s a good chance you’ve already been doing the work you’ve been called to do. God is like that.

God will put you in situations where you can recognize and exercise your special gifts and abilities which are all a part of your unique and individual calling. Ask yourself these 5 questions:

5 Questions to Ask Yourself

1. Do you feel like you just don’t fit in?

If you’re feeling like you just don’t fit in with the rest of society, it is likely that you are marching to a different drummer because you are called to a special purpose with a unique counter-culture message and mission.

No matter how hard you try to cover it up, play nice, and blend in with your peers, something inside you knows this is not the life you came here to live. There is something more. So much more, and it is calling you out.

Sure, you can push it down and cover it up, just like you have in the past, and don’t worry about it too much because God still wants to accomplish this thing, and if you refuse to embrace your calling, God will find someone else. Your right to choose is always honored. You are blessed for all your decisions, and never judged.

2. Are certain people with similar problems drawn to you for support?

If you are seeing a distinct pattern in the types of people with particular problems drawn to you, that’s like the Cosmic Director shining a spotlight on you, and sometimes you get the idea of this being your calling, other times not so much.

Why?

Mostly because you second guess yourself, feel inadequate or let that inner voice do whatever it can to talk you out of it. You’ll find some reason that you’re not good or worthy enough to accomplish the work you are being called to.

Yet, all the while, you are still attracting these people to you (who while they come to you for advice, they do not honor you fully for your gift and abilities because you haven’t fully embraced them).

3. Do you find yourself in recurring problematic scenarios?

You may be a problem-solver with world-transforming potential but resign yourself to just being good at your job, or lucky when you step into uncomfortable situations which resolve positively.

You just accept your ability but humbly downplay your potential impact for the greater good because you lack self-confidence or are shy.

Or maybe you find yourself in these situations but refuse to do the work of learning to move through these challenges for your own benefit, as well as being able to help others to do likewise. If this is your choice, it is like that you will continue to find yourself in these circumstances, until you do.

You are potentially a game-changer, not just for your local community but the world at large.

4. Are there things happening in the world that upset you more than others?

You may have been called to be a warrior or champion, standing up for the rights of others, or defending those who are unable to defend themselves.

5. Do you see things differently from other people?

Those whose things differently from their peers are the visionaries, the people who have been called to challenge our belief systems, to break us free from the societal trance the rest of us have fallen victim to,

Again, you let the doubts of your insecurities keep you from moving forward.

Yet, all these types of people who struggle with this inner conflict are drawn to me. This is my calling.

Maybe it’s time for you to come out of the shadows and embrace the life you were blessed to be called to.

I have a gift which allows me to see glimpses of you at your highest and best, and I am unlikely to let you know what I see because to do so would only break your heart if you continue to stand in your own way, preventing you from embracing all you were meant to be, enjoy, live your best life and make the world a better place.

On the other hand, if you are ready to go, and give it all you’ve got, I will be there with you every step of the way.

I Want My Life to Mean Something

Since you come to this planet with a specific purpose, message, passion, and mission (PMPM) it’s no surprise when the desire to seek more meaning in your life arises. Even though the purpose of societization is to control large numbers of people in groups, and to do so it must squelch your awareness of your PMPM, still you awaken from the fog periodically and feel, think, or say, “I want my life to mean something.”

For what is a life without meaning?

To be a productive member of society, you should maintain the prescribed status quo, align yourself with particular groups, and maintain your function as part of the machine. Within the confines of acceptable societal behavior, you may express some individuality (but not too much) as you play your part amidst the herd mentality of the general population.

While this is an extremely effective method of controlling a large group of people, the fact remains that the current version of the human experience has far more potential, and people just like you are awakening to this realization, either querying or insisting that there must be more… and there is… so much more than you’ve been allowed to imagine.

I want my life to mean something

is the beckoning call of your spirit crying out for freedom and empowerment to be uniquely you and to exercise your life’s divine assignment; to live your life on purpose, delivering your unique message (singing your own song) with passion as you pursue and accomplish your own mission while traveling along your life’s journey.

Upon your arrival to this planet you knew your calling, even as a young child, but your family, peers, and educators (as well-trained as they are at subjugating others who might have a tendency to stray from the mainstream), supported by the media and enforced by controlling organizations, were able to stifle your awareness. Usually, by the age of seven, or so, any thoughts you might have had about your purpose, message, passion, and mission, were written or as the wild imaginings of a child or forgotten altogether.

But they never go away.

Your reason for coming here in the first place is to serve and add value to someone, if not everyone else. Your life is full of meaning and desires to express all that you have to offer the local community and the world at large. While there is breath in your lungs and your heart yet beats, your mission is waiting to be embraced and launched.

Your life, the very life that you have lived up to this moment in time, was perfectly aligned for the integration and release of your mission. You were born with specific gifts and special abilities, and along the way, you were afforded the opportunity to amass a wide variety of experience and knowledge in perfect harmony with your life’s message and mission.

This is the meaning you seek in your life.

When you look back at your life from an objective point of view, you can see how all the events of your life, the precious, the good, the bad, and the ugly, all have contributed to making you the person you are today, and you are more qualified to embrace your purpose with passion than ever before.

Those who are waiting for you to make your contribution are praying to hear what it is you have to say.

So, if you’re at the point in your life when you’re looking back at your life and saying, “I want my life to mean something,” then it’s up to you to take the next step. It doesn’t have to be an enormous step but just moving closer to your life’s purpose is worth the effort.

Try to remember who you were before the age of seven, discover and document all those things in life which resonate with you, those activities and thought patterns which seem to come naturally, and time just slips away when your fully engulfed in them. What are your gifts and special abilities? Those things that come easily to you that others are impressed with.

Is there a certain type of people with a particular concern or complaint who seek you out for information, advice, support, or a gentle word? This may be God’s way of telling you what you should be doing on a wider scale.

There is nothing better than living a life aligned with your purpose, message, passion, and mission. This is the life that is calling you to a better life, your best life, and you through your contribution(s) will make the world a better place.

Will you dare to exercise your birthright?

Who Are You? What Do You Do?

Everything revolves around your answers to the two questions every person you meet asks you, “Who are you? What do you do?”

When you’ve decided to take a stand or make your mark, you will be miles ahead doing the preliminary work of creating a platform to support yourself along the way, so prepare for exponential success.

Who Are You?

To start off, you must define who you are. Of course, you know who you are, but how are people who don’t know you going to know who you are and what you do? Lets stat with who you are.

Try to encapsulate in a few paragraphs your life as it has led until now. No need to go into great detail, but be certain to include key elements which helped develop you into the person you are today. Don’t worry if you think your life has been lackluster or unglamorous. If you think your life was awful, look at these famous celebrities who suffered prior to achieving their highest and best.

Be brief, but transparent. Enquiring people want to know you have a history, and who knows? Your story may be incredibly inspiring for someone else.

What Do You Do?

This is the second question anyone asks you, so be ready with a one-sentence answer about what you do which sets you apart from anyone else. But before you answer this question, you will be miles ahead, if you know your purpose, message, passion, and mission (PMPM). I know many people who were forever known as one thing because they were not congruent with their PMPM at the time they were visited by media exposure and lived to regret it.

Armed with a clear sense of who you are and what your PMPM is, you can go about the work of creating your congruent unique identity, which we refer to as your brand.

Let’s take a brief look at what this might look like. Let’s say, for instance, you are a man who was raised in an urban neighborhood where cats over-populated the area. But you admired the cats, not far from being homeless yourself, as a young child, you could imagine what it might be like to be a disadvantaged cat. You could relate to them, you had compassion for them.

Then, one day, you visited your grandmother in a nursing home, to you, she seemed to be in a crowded facility, yet alone, not unlike a cat. So, one day you brought a cat from the neighborhood, “Scruffy,” one that you had nurtured to health, and gifted it to your grandmother.

It changed your grandmother’s life and the two of them, the grandmother and Scruffy lived out their lives together in joyous harmony. This was when you realized what your mission in life was to be.

Who Are You?

I’m JAG, just a guy who was raised in a neighborhood overrun by cats, but I loved them and became known as the Man Who Saves Cats.

What Do You Do?

I’m a Feline Rescue Engineer and as the Man Who Saves Cats, I match disadvantaged cats with people whose lives can be enhanced by the love and affection a cat can give.

Add to these a simple 30-second elevator speech, which you have practiced and can quickly recite verbatim and you are almost there because you’ll want to make sure you…

Buy the Dot-Com

In my Branding Masters seminars, a key component of capitalizing on those brief moments in time when the planets align, and you have a few seconds to capitalize on your media exposure, the dot-com makes all the difference. So, having the dot com which represents who you are and what you do (if at all possible. If not, keep reinventing, until you can find an available and catchy dot-com) is so important.

Properly prepared and positioned you can fulfill your life’s mission with expanded efficacy by laying the proper groundwork. Then, if you ever find yourself in front of a microphone, for even the briefest of moments, you can take advantage of that moment in time to expand the reach of your mission, even more.

Even if you are a witness to an unrelated freak accident or disaster, the interviewer will ask those two questions. If your answer includes “Man Who Saves Cats” and “Feline Rescue Engineer” and you own those dot-coms, and have information on those websites delineating who you are, what your mission is, and how people can join you in your mission, you’ve grasped the ultimate brass ring.

If this happens to you, and you are prepared, people will mob rush

manwhosavescats.com
and
felinerescueengineer.com

You will see your web servers explode with web traffic, your email servers will smoke, and your phone will ring off-the-hook if you’ve taken these preliminary steps. This man could easily then launch the Ultimate Pet Rescue.

You can also take the necessary steps to increase your credibility as a source and expert in your field. See: Where is Your Credibility?

If you are prepared in this way, when good fortune is visited upon you, others will see it as an instant overnight success, as if lightning had struck, never knowing that you had carefully laid the groundwork to ensure your success in the event of such a lightning strike.

Elsewise, you will have been just another nameless face on the TV, forever remembering that moment, when had you been prepared, could have made all the difference in the world. These moments are very difficult, if not impossible, to recreate.

When lightning strikes will you be ready?

Everything Happens for a Reason

Everything happens for a reason and the reason is you. For without you, would any of this, anything you could possibly witness or experience on this planet, exist at all. This was all, all of creation, created for you.

On the surface, to even think about all of this being created for you seems a bit beyond your cognizant reach, yet you (yes, you) are God’s eyes and ears. You are here to witness creation, all that it is, from an experiential point of view that only you could provide.

Your experience here, along the journey you travel, is unique to you and your experience, and no one but you could survive and thrive in the life you have lived, and the creator is experiencing your life with you in lockstep fashion.

The creator and the greater part of you sees and feels everything you go through in this life, though you, in your physical three-dimensional form, are for the most part ill-equipped to see your life from the perspective of source.

From the perspective of source, there is no time as we know it, and all is known as it could be known as your life has unfolded and will continue to unfold. From this vantage point of clarity the landscape and meaning behind all things, the utter precision and intricate harmonies of all things is perfectly clear.

You, before you came to this planet, were endowed with a divine purpose which includes your unique message which you chose to share with the world. You also possessed your own individual passion, those things in life which you are enthusiastic about, excite you and give you the energy to accomplish your mission in life.

In opposition to your purpose, message, passion, and mission (pmpm) are the people, principalities, and powers who run the social construct and attempt to control and manage our planet and its inhabitants.

These oppositional forces do not want you to have any knowledge of your purpose-message-passion-mission because if the people were to each embrace his or her calling and live their life accordingly it would result in chaos for the powers that be and the controlling an empowered population would be impossible. The ruling regime would no longer be able to function.

The “powers” program our minds via social engineering and by forced medication through the food we eat, air that we breathe, the water we drink, and the medications we voluntarily (or involuntarily) avail ourselves to, effectively prevent us from being aware of our own divine purpose in life.

Even though from birth we are keenly aware of it, by the time a child reaches the age of six or seven, any knowledge of it has been squashed. Even so, the embers of that part of you remains, striving to be revealed, embraced, and released.

Everything Happens for a Reason

You are the reason everything happens for a reason. Everything that happens to you, to someone else, or in the world around you, harkens to that inner part of you which has been squelched and all but snuffed out, giving you the opportunity to call upon your unique gifts, talents, and special abilities which are your birthright.

You have a unique story that only you can tell. I met a newspaper reporter from Salem who said, “There are 100,000 people here in Salem, and everyone has a unique story. Our paper, and I want to make sure every one of them gets documented and recorded.” A lofty goal, indeed, but he (and his paper) was on to something. He was right. Everyone is a hero, a walking miracle, and so much more; a powerful influencer with incredible insight, a purpose in life to share their message with passion and fulfill their life’s mission. Some call it, “Destiny.”

There is a unique and heroic story in you which encompasses all the experiences of your life. In fact, it is the best story ever told. You may not be able to see it all until your life has run its course but after your race is run all things become clear, or you can embrace that part of you now, and begin looking at your life and everything that happens as being in divine order.

The intention of the social engineers to keep a constant barrage of information, situations, and circumstances which confuse you, overwhelm, or make you feel helpless are all part of the social engineering process, to make you believe there is nothing you can do. The flow so constant and unrelenting that it would be next to impossible for you to have the time or attention to stop and look inside yourself for the answer, to understand that you are either an integral part of the answer, or you’re being the solution was your destiny all along.

In this respect, there is no judgment for any of us, for we’re all doing the best we can with what we have. Though, every now and then, one of us awakens to our life’s PMPM, what happens then?

We see these people, recognize them for breaking through to the other side, embracing all they’ve been endowed with and helped to change the world. Some of them we read about in historical documents, or hear about them in the news, while others continue to grow, evolve, live better lives, and make the world a better place with little recognition or pomp and circumstance.

People are awakening at an increasing rate every day and are breaking out of the social construct, continuing to evolve, and affect the world at large. These people know they are the reason all things happen, and they are doing something about it, even if you cannot see the results directly.

If you can step outside of yourself briefly to review the things that have happened in your life, can you recognize that everything happened for a reason? Didn’t every challenge or unexpected circumstance change the direction of your life, even if in the slightest degree, enough to move you closer to something better? Or if now, didn’t you feel something inside you rising up with the desire to do something about it?

Everything in your life that happens to you or around you is either leading you to something better or calling forth the restrained/ignored/denied hero within you which is eager to be acknowledged, embraced, and released.

Now you know everything has led to this moment.

Is something happening to you right now?

If so, is it leading you in a different direction?

Welcome it.

Or, is it calling forth your inner hero?

Let this part of you emerge.

Could it be both?

Now is the time to realize,

Everything happens for a reason

and the reason is you.

 

Be True to Your Calling

Here’s the deal: You’ve come to this planet with a calling. You have a unique purpose, a mission in life featuring your own message that can only be delivered with your unique style and perspective.

Knowing this, you may have done enough work to even have defined your individual purpose, message, passion, and mission (PMPM) and know who you are and what you’re supposed to be doing if you were achieving your highest and best.

Then there is life. Life is full of distractions which can keep you from achieving your highest and best.

This will apply to any calling you have that could make a difference in our world. Why? Because there are people, principalities, and powers that do not want to see the world change, and your potential contribution could cause conflict, or slow their roll, even if your PMPM only affected a single life for the better, that one moment could change everything in a heartbeat.

This is why you see yourself bombarded with nearly unlimited opportunities to do anything besides what could put you one step closer toward your sense of purpose and meaning which harkens to you for release.

Let’s face it, we live in an “if it feels good do it” kind of world, and you are attacked in the media and face-to-face by people you know as well as perfect strangers who will stop at nothing to provide you with thousands of exposures to potential opportunities that could distract and/or prevented you from advancing toward your calling.

In terms of being of service to others, there needs to be some hard work, dedication, and commitment to your calling, to serve the greater good. It may mean setting aside your own personal desires, those things that make you feel so good, to be able to serve in a greater capacity. Yes, it may take sacrifice, but it is this one point that separates those who talk about what they wish they could do, and those who are actively involved in making a difference. A little selflessness on the behalf of others, or the big picture, goes a long way. St. Paul writes, “Do nothing out of selfish ambition or vain conceit. Rather, in humility value others above yourselves,” in Philippians 2:3.

Your calling must have a higher priority that selfish acts which make you feel good, or even service to others in ways which might prevent you from pursuing your goals to achieve your highest and best. No one person can anything, so remain focused on your mission, and when other situations and circumstances come up, rather than letting these things distract you (as worthy as they might be) step aside and defer to someone else whose mission it might be. You might have to put aside selfish pursuits to be true to your calling.

Tapping into your heart is almost a necessity in achieving your highest and best. Unlike your brain and emotions, which only seek to protect you and your ego from potential fear-based emotions or perceived potential pain, your heart will always be congruent with your calling.

It’s no surprise if you can’t know how to tap into your heart, which is the most powerful energy source, connection to all life and beyond because it is no secret that we’re not taught to listen to it or even validate its power. For if you could, you might realize that our heart is the most powerful tool or weapon on the planet, possibly in the universe, and we all have one. Take some time and find ways to focus on and connect to it, and develop your sense of knowingness exponentially.

How to tap into it, and learn how to hear or feel what your heart is trying to tell you can be complex because it can be a very different process for different people. So, find your own way, experiment and see what works for you.

Stop protesting or being distracted by focusing on things outside of your control. While you may hear about or witness atrocities, find someone else who’s ministry it is to deal with that particular issue and defer to them; you may even be able to offer support, but don’t allow yourself to be taken off your path in doing so.

Watch your tongue as well as your thoughts, if you are saying or thinking negative things about something that is negative, you only add negative energy to it. By protesting, making a stand, or fighting against a certain thing, you actually promote it. Instead, focus on the solution, find someone who is doing the work and support them in the performance of their ministry, without falling victim to the negative whirlpool.

Whatever you do, whether in terms of supporting your own calling, or supporting others in theirs, avoid negative reporting. When you say something negative, especially in this day and age, when everything we do, say, and possibly think, is being recorded and can be used against you later. Having access to negative sound bites can be your undoing, so avoid going there if at all possible. To quote St, Paul again, “Do everything without complaining and arguing so that no one can criticize you. Live clean, innocent lives as children of God, shining like bright lights in a world full of crooked and perverse people,” (Philippians 2:14-16) so, take the high road.